About Sunstone

Where data meets discovery

We’re Sunstone – a creative team of data-enthusiasts who help businesses discover the power of their data through innovative AI focused technology solutions. 

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At Sunstone, we’re a team dedicated to making a difference through data. We want to change the way businesses think about their data, and empower people to use their data with confidence. 

Our name was inspired by the navigational sunstones of the early Vikings, evoking the seafaring tradition of being able to explore the open ocean as long as there was a sunstone to use as a guide.

How it all began 

In a world of big data, Sunstone stands out by cutting through the noise. Founded by Roger Courtney in 2023, our mission is crystal clear: equip businesses with high-quality data solutions that are genuinely useful, not just sheer volume.

Back in 2022, Roger came to a realisation. Many companies were struggling to find value in massive amounts of generalised data. So Sunstone was founded on a new, different approach to data—one that prioritizes data quality, exploration, and relevance over quantity.

We help teams not only access first-rate data but also leverage it creatively and effectively. At Sunstone, it’s not about having more data; it’s about discovering the right kind of data.

Why the name Sunstone?

A Sunstone is a type of gemstone. In ancient times it was discovered that the sunstone had polarizing attributes. Given their unique polarisation capabilities,  sunstones became widely used as navigational instruments by seafarers in the Viking Age. Regardless of weather conditions, sunstones could be used to determine precise location coordinates.

Our founder chose the name Sunstone to describe what he set out to build, a data company that brings multi-faceted guidance, exploration and innovation to you, your team, and your work.

Fun fact: our team members all have very shiny sunstones on their desks. We’re not sure if they influence our ability to navigate databases, but we like to think so.

Sunstone by numbers

110k

B2B Contacts

2023

Year founded

10

Employees

350

Projects Completed

150k

Data entries

Discover who we are

We envision a future where everyone can access high-quality data and information. Data is universal and deeply personal, a tool for storytelling and making connections. We embrace the thrill of uncovering hidden truths and crafting narratives that make a difference. Our mission, culture, and commitment to fostering data creativity let us build data solutions that people can count on for modern insights. 

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Our Mission

Sunstone’s mission is to empower businesses with high-quality, actionable data solutions that foster creativity and drive informed decision-making.

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Our Culture

Sunstone’s culture is innovative and quality-driven. We’ve created a collaborative environment that encourages creativity and continuous learning with a strong team-oriented approach. We encourage our team members to be adventurous and curious, to push boundaries and explore new ideas.

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Our Motto

“Trade more, go further”.

That’s our motto and tagline! It captures our commitment to growth and innovation through exploration and a “can-do” attitude. Pushing the limits of our imagination is key to advancing business development and our community.

At Sunstone, each of our guiding principles and values contribute to our greater purpose: empowering businesses through creative data solutions and the exploration of cutting-edge technology. 

Be Genuine

We believe in keeping it real—whether we’re diving into data, brainstorming in the office, or presenting to a client. No confusing data jargon, no extra fluff, just authentic Sunstone. We’re not here to confuse people, we’re here to help others learn about how they can make data work for them, plain and simple. 

Stay Curious

At Sunstone, curiosity is a fundamental value. It’s what drives us to constantly question the status quo and seek deeper insights within the data landscape. A little curiousity goes a long way to help us create innovative solutions that challenge conventional approaches and deliver meaningful results to our clients.

Treat Others How You'd Want to be Treated

At Sunstone, we live by the golden rule: “Treat others how you’d want to be treated.” This guiding principle shapes how we interact with both teammates and clients, creating a respectful and considerate environment. We strive to listen as much as we speak, approach every challenge with fairness, and extend courtesy and understanding in all our dealings.

Innovation

Innovation allows us to encourage a culture where creative thinking is prioritised to solve complex data challenges. Our commitment to innovation not only fuels the development of cutting-edge data solutions but also ensures that our approaches remain modern, adaptable, and forward-looking. 

Transparent and Honest

Our team members prioritise clear communication and openness about our processes, successes, and challenges in order to foster trust and integrity across all aspects of our business. We do this to help ensure that our partners and customers have a clear understanding of what to expect and how we operate, reinforcing our reliability to create long-lasting relationships.

Kind Hearted-ness

Having a kind heart is more than just being nice; it’s about fostering a supportive atmosphere where everyone can thrive, no matter their experience. We approach each project with empathy, listen actively to our clients’ needs, and consider the human impact of our work. We encourage genuine connections, solving problems with compassion, and ensuring that our data solutions help to enhance lives, not just bottom lines.

Help Make the World a Better Place

We’re dedicated to improving businesses through sustainable technology solutions that not only enhance efficiency but also respect the environment we live in. Beyond our tech, we actively engage in community initiatives, to contribute and empower the people around us. Our commitment drives us to innovate responsibly and ensure that our impact extends beyond industry success. 

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Meet some of our incredible partners that we’re already working with.

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